HEY THERE

I'm a Product Designer & Strategist. I love helping humble teams dream, define, design, and deliver exceptional digital experiences that make a difference while having a little fun along the way.

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10+ years experience

I've helped entrepreneurs, startups, scaleups, and multinational corporations wrangle complex problems in financial services, EdTech, retail, and more.

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Multi-disciplined

Computer Scientist; MBA grad; born in the East; raised in the Middle East; adulted in the West; I bring a diverse set of skills and perspectives to the table.

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Strong partner

I have years of experience building trust with senior stakeholders, including the C-Suite and have collaborated with brands like Open IDEO, Grab Taxi, Manulife Financial, Morgan Stanley and more.

10+

YEARS EXPERIENCE

Multi-disciplined

COMP SCI / MBA / INTERACTION DESIGN

100+

PROJECTS COMPLETED

What I do

Web design
Mobile design
Product strategy
Product planning
Rapid prototyping

User research
Webflow development
Design facilitation
Mentoring
Writing & Speaking

BRANDS I'VE WORKED WITH

Selected Works

Training Solutions for Frontline Workers

MVP

How I created and executed a strategy to modernize a frontline training platform, leading to a 33% increase in training sessions and a record year in business

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Communications Solutions for Frontline Workers

Web

How I helped strategize and design a communication solution for frontline workers and carved out the largest product addition to a leading training platform

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Artist Manager in a Pocket

Web

How I rapidly prototyped an app for indie music artists in India and helped sign on a mega-star producer

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Intervention Recommendations for Disability Workers

Web

How I designed an award-nominated recommendation engine for disability case workers that used AI and Machine Learning to suggest interventions for patients

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Dann Petty UI Improv Class

UX Design

Over a course of three months, I created eight concept web and mobile designs under the mentorship and guidance of Dann Petty.

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Let's work together!

Don't be shy - reach out and let me know how you think I can help. Or even if you just want to say hi!

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